About Us
We’ve been working on optimizing SEM, improving conversion rates and scaling online marketing for a large variety of global advertisers since 2001. We deeply care about performance-driven online marketing, and know that superior results are rooted in deep analysis and opportunity identification. We have put this vision into our web-based product that brings a new level of intelligence to optimizers and online marketers.
Our approach to online marketing
- Analysis is king. People are increasingly drowning in data, and need help in making the right decisions based on the data they already have available
- Competitive online marketing activities cannot be automated. Today’s distinct competitive edge comes from being smarter, and not just faster or more automated.
- Software should be affordable, fast, and on-demand. Your fair investment, time and flexibility needs, matter to us.
- Still using Excel to analyze your data? Move on.
According to SEMPO (State of Search Marketing, 2008), 57% of PPC optimizers use Excel to analyze their SEM. Excel is good for reporting, not analysis. In addition, most online marketers use static reports, some with appealing visuals, but these do not allow for fast, flexible, multi-variable analysis. The next breakthrough in online marketing and advertising will come from applying advanced business intelligence and decision support systems (DSS). Edge. BI enables you to tap into that new power. Start with checking out the demo.
Founders
Itai Levitan
Co-Founder and CEO of Edge.BI. Itai is passionate about people, entrepreneurship and online marketing.
Itai and Amir co-founded easynet (Seperia), a professional firm providing performance-driven online marketing services across more than 50 countries, for some of the most competitive advertisers on the Web.
Itai holds BCompSc and MBA degrees.
Amir Yarkoni
Co-Founder and Chief Product Officer. Amir is passionate about analytics, simplicity and online marketing.
Amir co-founded easynet (Seperia), turning it into an analytics-driven online marketing company operating in some of the most competitive and demanding online markets on the Web, including Forex, Gaming, Downloadable Software, Retail, Dating and Travel.
Amir holds a BCompSc degree.
Contact Us
Email us:
info [at] edge.bi
Edge.BI Ltd.
Level 1, Galgaley Haplada 6
Hertziliya, Israel